Video Production for Charities // Animal Care Egypt
Animal Care Egypt (ACE) is an independent charity running the only free veterinary service in the whole of Egypt. Primarily they do a lot of work with working animals and take in street animals.
50% of traffic in Egypt is animals and people rely heavily on them for their livelihoods and food productions.
There’s a strong culture of utilising animals as we would a car but there’s also an ethos of “if it ain’t broke don’t fix it” so animals don’t typically get maintenance or health care and so ACE is these animals’ only hope for a life free from pain and suffering.
// RESULTS //
Since the release of this video, they’ve seen a large increase in donations. Footage from this mini documentary was used on the BBC 1 ‘Inside Out’ show’s feature on ACE.
// THE VIDEO AT A GLANCE //
Story, camera work, editing and original music score by Global Fire Productions.